Building an Ecosystem to Deliver Value Across the Infinite Variety

June 2, 2015 Katie McGinn

As you see and study products that consumers consume, or products marketed to but ignored by consumers, patterns start to emerge. Understanding those consumer patterns and learning from them can be valuable inputs which drive creativity and innovation in the way a B2B technology provider builds their solutions. Technology winners have simple and intuitive interfaces flexible enough to allow individual users to create and tailor their own experiences and their own measures of extracted value. For example, devices to play music must be able to handle an expansive variety of file types (.mp3, .wma, .aac, .wav, etc.), be easy to procure, organize, and playback song files, have the flexibility within the interface to efficiently create a playback experience for specific purposes, and then also be able to pervasively share playlists and favorites with others as individuals desire. 

Previous Flipbook
Best Practices in Use of Railcar Fulfillment Systems
Best Practices in Use of Railcar Fulfillment Systems

Nearly everything in our lives is impacted by rail, from food products to chemicals and energy. Total U.S. ...

Next Flipbook
Enhanced Transport Visibility
Enhanced Transport Visibility